Customer Acquisition
The Future of AI-Powered Customer Acquisition
AI-powered customer acquisition is projected to reach $15-20 billion in market size by 2028 (Gartner). AI-referred web sessions grew 527% between January and May 2025 (Previsible). 71% of Americans already use AI search to research purchases. This analysis covers ChatGPT, Perplexity, Google AI Overviews, and their impact on the customer acquisition funnel.
Michael Rodriguez
13 min read
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